Showing posts with label London Undercover. Show all posts
Showing posts with label London Undercover. Show all posts

Thursday, 10 March 2011

Fresh From The Production Line: Fairtrade Collective

Fairtrade Collective stand at Estethica
As always visiting the British Fashion Council’s Estethica exhibition during LFW is an eye-opening experience, guaranteed to uncover the newest brands and initiatives promoting fair-trade as a global multi-faceted concept, and in this case, sustainable fashion. This season proved to be no different with the Fairtrade Foundation introducing the Fairtrade Collective; uniting the Fairtrade Foundation with producers, designers and ASOS to make a big impact on fashion as we know it.
Design by Julie Verhoeven
Teaming up with 14 designers including - one of my favourites - Julie Verhoeven, Holly Fulton, Ada Zanditon, London Undercover, Tim Soar and Marios Schwab to name but a few, Fairtrade Collective has created a bespoke range of highly exquisite and desirable scarves - for both men and women - made from fair-trade certified cotton, sold exclusively by influential fashion e-tailer and market leader, ASOS.
Using only the finest in digital printing techniques, each scarf bears the handwriting of its designer, acting like a signed piece of art – which will hopefully exude the same ‘priceless’ qualities. Choosing a combination of the established old guard and a staple of new generation talent, each designer has created a unique scarf that is on-trend for the forthcoming season and screams luxury.

Design by Tim Soar
Available from ASOS since the end of February to mark Fairtrade Fortnight (28 February - 13 March), each scarf purchased will come packaged in a beautiful draw-string bag made from fair-trade certified cotton repeating the same fabric choice and design of the scarf itself, cleverly maximising its longevity.
Design by Holly Fulton
On her involvement with the Fairtrade Foundation, Holly Fulton says: “It’s vital to utilize cotton in a modern fashion through strong design. Hopefully projects such as this will encourage that; I certainly look at fair-trade in a different light now.”

Friday, 6 November 2009

SS10 PRESS DAYS: Part Three

A few days ago I had the good fortune of being invited to attend the Paul Smith press day. Having not had the pleasure of attending a leading fashion designer’s showroom before I was very excited to see what it would be like. Upon arriving I noticed that the back wall opposite the reception desk had several framed images and upon questioning I discovered that this photo montage had been created by Sir Paul himself. Like many I used to have one on my bedroom wall when I was a teenager and I continued this through university and it’s something I’d be keen to do again if I were to have a studio space.


As soon as I entered the main showroom space I saw the swimsuit above and instantly smiled as I recognised the print extremely well.

I bought a vintage A-line floral skirt from The Stables in Camden town when I used to work there about 6 years ago, so it was great for me to see this pattern peppered through Sir Paul’s collection– as it means that I am instantly going to be on-trend when I wear it next year.

Strange co-incidences aside I loved that the space was decked out with what looked like an old circus set with old fashioned painted wooden panels which featured everything from playing cards to noir-esque street scenes.

In amongst all this there were also the most beautiful chandeliers (surprisingly I haven’t yet disclosed here my GREAT PASSION for antique chandeliers) which brought a level of decadence to the building and sat well when juxtaposed with Sir Paul’s decadent collection.

Both the mens and womenswear collections were exactly what I had expected. Paul smith’s usual cacophony of bright colour and ethnic inspired pattern didn’t disappoint. Aside from the aforementioned florals other patterns included stripes, check and varying animal prints.

Accessories were bright and bold and had maximum impact. From the stacked sandals to the hot pink clutch there were also a series over over-the-top beaded necklaces which were amazing.


For the boys there were bowler hats in blues and baby pink and an array of brightly coloured woven loafers and brogues. If you look closely at the image below you will also be able to see one of the London Undercover umbrellas which I mentioned in my write up of the Blow press day– how’s that for continuity?!


All in all a great eye-popping collection which made me long for Summer and a higher disposable income so I could buy everything in sight. For now I’ll gladly settle for my cool vintage skirt which genuinely looks as though I picked it straight from the SS10 rack.

Wednesday, 4 November 2009

SS10 PRESS DAYS: Part One

This week I’ve had the good fortune of being invited to lots of press days in central London and discovered many great brands and designers some of whom were completely new to me. Over the next few days I’ll be posting some of the highlights....

Whilst not at all what I had expected to find at a fashion press day I completely fell in love with the floral installations of Melissa Riva. Located in the entrance of the spacious basement showroom Melissa’s arrangements could have come straight out of a Tim Burton film. Having set up her own brand aged 22 Melissa now literally caters for any occasion and likens her custom-made arrangements to couture fashion as no two bouquets will ever be the same.

A Dutch milliner who caught my eye is Irene Bussemaker whose quirky range of SS10 hats are simply amazing. Absolutely loved her vintage inspired designs from the beautiful multi-colour patterned silk through to the more individual monochrome styles– cleverly showcasing her diversity which she probably attribute to her stint as Phillip Treacy’s apprentice.

Inspired by world travel and the spirituality of Yoga and meditation luxury jewellery brand Satya create items using only sterling silver with some being dipped in gold. Really like all of the gold chains– and love the mannequin’s look of wearing them all together– a trend I might be following next summer if I can source the cash that is.

Another great designer who didn’t disappoint is Qasimi who’s beautifully coloured ancient spiritualism of the Byzantium era inspired collection featured many a big shoulder creating a beautiful line and silhouette embellished to the hilt with Swarovski crystals, studs, stones and antique materials all hand sewn. Drawn was I like a magpie to shiny objects, I’d simply love to play dress up in these show stopping pieces.

A controversial designer whose work I had never seen up close and personal before was Charlie le Mindu. Yikes! is the only apt word that describes his collection. It was amazing to see and examine the detail and quality of his pieces from skirts with poker straight then crimped hair down to his flesh coloured PVC bodysuits.

What was most shocking to me and at the same time most appealing was his travel bag which in addition to human hair featured a pair of antlers as decoration for the handles and the four feet of an animal (perhaps the same deer?) to prop it up. Absolutely an astonishingly amazing design which was clearly painstaking executed to perfection. Whilst I respect the immense skill and innovation of his work I can say with great certainly that I am not Charlie’s ‘target’ consumer. I mean, what would PETA say?


A stand out favourite of the showcase for me was the collection of Omer whose pleating skills are absolutely phenomenal. From the polyester statement piece situated near the entrance made to look like newspaper or the highly wearable and sexy silk dresses, his collection is vibrant and kooky with mass appeal.

What I love most about Omer’s collection is his ability to fuse ideas by juxtaposing features of different periods which is reflected in his elegant shift dresses which feature luxurious silk pleating around the shoulders and Pop Art-esque belts printed with exposed camera film– genius.

Other stand out pieces include the Madonna circa the Immaculate Collection pleated silk corset , which was displayed in its two colourways with a plastic chicken hanging upside down between them. Whilst a tad on the kooky side there was thankfully a very plausible explanation for this; chickens were the inspiration for this collection.

What I admire in Omer’s work is his clear attention to detail and coupled with his neutral colour palette of flesh, cream, grey and black his designs are both classically chic and timeless.
Another designer who caught my eye at the Blow press days was Keko Hainswheeler, whose work I recognised instantly as he was the best model for his wacky embellishments whilst on season three of Project Catwalk. After unfortunately being voted off in the second round Keko has gone from strength to strength producing handmade commissioned pieces for numerous publications such as i-D and Dazed.

What I liked about Keko’s pieces was the fact that they’re so personal to him and reflect his personality. Expect lots of bright acid colours, ethnic beads and stones and plenty of embellishment. Reminds me ever-so-slightly of a young Judy Blame– one of my great fashion icons!

A designer whose sense of humour I absolutely loved was that of Norwegian Fam Irvoll. Her knitwear collection titled ‘I Love Gays' featured lots of cute and flamboyant accessories which included strawberries, bananas and cherries on necklaces, alice-bands and brooches.

Stand out pieces were her beautifully constructed sweaters which had large embellishments around the shoulders keeping in theme with several designers who opted to carry over statement shoulders for another season.

From strawberries to the cutest little mice Fam’s statement shoulders inject some much needed humour and wit making her dramatic garments knitted masterpieces. A personal favourite for me was the white ruffle detail strapless dress which had a large red headed soft doll attached to the front, which pretty much took over the whole dress. Brilliant for those who like to dress with LOTS of personality, but not to be worn by shrinking violets for fear that the doll might take possession of more than just the dress.

For those who like their purchases to be functional yet flamboyant London Undercover is a witty new brand specialising in injecting some life and much needed humour into the old British staple, the umbrella. Designed by British graphic designer and founder Jamie Milestone, this kooky debut collection of umbrella’s come in a variety of shapes and styles including a cafe table cloth with full English breakfast and Fish and Chips wrapped in newspaper.
Having already collaborated with London Underground and acquiring Paul Smith as such a fan that he’s stocking them in his own stores, I believe this is one young London label that is going to be huge! Absolutely love it and can’t wait to get my full English umbrella.

Last and by no means least I would like to introduce you to the work of J Smith Esquire and his eye-catching collection entitled ‘Light’. Comprised of both couture and ready to wear pieces each are made with personal treasures and beachcombed relics which are then woven together using subleached blond threads.


Themed around the idea of Shipwrecks this beautiful collection has an underlying nautical theme using lots of rope and antique lace to create truly unique and iconic statement pieces.
I’d also like to really briefly mention the work of Dean Sidaway who has created some show stopping embellishments for shoulders. Focusing on the strength and vulnerability of the shoulders Dean has redefined their role upon the body by creating innovative organic shoulder-pieces from naturally sourced and inspired materials– such as they keys piece (pictured). Each piece is aimed to serve as a pocket of memory, with romantic wings evoking the nostalgia of the past.