A Point of Design: Jaeger

Image courtesy of Jaeger

Whilst they are from the AW10 collection, and I should probably have had the foresight to write about them earlier, Jaeger's Linden shoes are a work of beauty. I love the rich combination of navy blue crushed velvet juxtaposed with a gold spike stiletto, and I love the ankle strap only exposing the outer side of the foot – tres sexy!

Garment of the Week: Jaeger

As it’s a fresh New Year I want to introduce a new weekly post where I’ll pick the top garment(s) that have caught my eye either in-store or online each week. Starting off in a vein which looks set to continue, I have been unable to whittle it down to just one item, instead opting for two fab pieces from one of my lust-labels, Jaeger.

With the 70’s era making a huge comeback this forthcoming SS11 with colour a-plenty, I love a good fashion underdog which is emerging in the form of a Monochrome trend. So, if you’re looking for high octane drama and glamour indicative of the polished and liberated pre-WWII 30’s Jaeger is your best bet.

Joint garments of the week are the paired down and effortlessly cool black waistcoat dress, which is a triumphant interpretation of the modern shift; and the super sleek ivory oversized blazer complete with edgy black asymmetric lapel.

Images courtesy of Jaeger.

Julie Verhoeven for Jaeger Boutique

I'm still absolutely loving this Julie Verhoeven for Jaeger poster and can't wait to frame it. More about my crush on Julie tomorrow...

SS11 Press Days: Jaeger

One of my favourite press days of the season so far is that of Jaeger, who I genuinely feel are getting better and better with each season, deftly balancing their need to keep their stalwart customer base, whilst attracting a new generation of consumers. As soon as I entered the showroom space up on the second floor I spied Jaeger Boutique commissioned illustrations by one of my all-time favourite illustrators, Julie Verhoeven (pictured below). 

With a great range of slightly preppy, playful separates and gorgeous dresses I have many favourite pieces, including the hot pink scalloped edge skirt (below, right).

On the mainline Jaeger London side of things I love all of the beige, which is something I never thought I'd say, as for me its one of the dullest colours around, but as I'm getting older the more I'm understanding its chic properties. I particularly like the loose knit sweater top and navy asymmetric dress (below, right). With sophisticated cuts, sleek digital prints, crochet dresses noless and an array of luxe fabrics, this collection is a winner, so is a good place to invest next SS.

I also loved the strong tailoring present across the evening jackets (below, right and above x2).

Menswear was chic, classic and pretty much exactly what I expected, in the best possible way.