Renowned for her quirky and kooky designs, Irvoll is slowly working her way into the public's consciousness dressing celebrities such as Marina Diamandis and Paloma Faith, and this Vauxhall Fashion Scout showcase will hopefully garner the acclaim this talented designer deserves.
Always weaving a jungle tale of animals throughout her collections, elephants are a common theme as are basic everyday products such as fruit and vegetables. Playing up to childhood iconography, Irvoll's collections instantly take me back to being a kid and to a place in time where cuddly toys never left my sight and bright neon colours accompanied by a clash of pattern was de rigueur.
An array of Irvoll's signature stuffed animal rucksacks and other accessories accompanied the outfits as did a range of witty Irvoll designed headpieces, silly specs (complete with extra-long false eyelashes) and Perspex dummies which had a variety of retro newsprint mouth pictures affixed to the front. Footwear was a combination of kooky printed and embellished custom-made brothel creepers produced in a collaboration between Irvoll herself and Underground.
A selection of cute Scandinavian kids came out at the end of the show rather unexpectedly, wide-eyed and full of energy; skipping, dancing and jumping along the catwalk, adding a really wholesome appeal to the show. A great way to propel her brand info the mainstream, Irvoll will surely be lauded as a designer who has made this LFW extra special.